Mayra Padilla
Senior Consultant
Mayra Padilla is an accomplished marketing and communications professional. She has diverse experience consulting in various industries with corporate and nonprofit clients. Mayra is a high-level strategic and creative thinker with a proven track record of results in strengthening brand marketing, branding, communications, product and program development, innovative initiatives and event planning.
Mayra has spent her career helping to build some of the biggest brands in the United States, such as Charles Schwab, Levi’s, Clorox, General Mills and Kraft, to name a few. She treats brands as living entities and knows how important it is to nurture each one through every life cycle, gaining the necessary clarity for engaging with consumers. This process led her to establish a new, brand-centric working model at Charles Schwab, moving the brand from its limited discount broker heritage to a full-service provider positioning, which catapulted its growth trajectory.
Mayra earned her Bachelor of Arts degree in French and political science from Middlebury College in Vermont. She is bilingual in Spanish and fluent in French and Italian.
When she isn’t exercising her creative and strategic skills, Mayra serves on the Board of Directors for Cuba Caribe, a Bay Area nonprofit promoting Cuban and Caribbean culture and dance throughout the Bay Area. She also volunteers weekly at Sutter Health Hospital in the Neonatal Intensive Care Unit (NICU) as a “Cuddler”, holding premature babies and babies born into drug addiction to help promote their comfort and growth.